Promoting Your Art on Social Media
Social Media Video Workflows for Artists
Aside from Facebook and Instagram, one could say that video itself is a form of social media. In the 10 seconds of a video, the viewer decides if they like, trust and want to buy art from you. For artists, this means using video to stay top of mind in an increasingly saturated visual world. Luckily, there are free smartphone apps that enable any artist to create engaging video content right in the palm of their hand. In this workshop, artists will discover the workflows and best practices for adding more video into your content calendar. Platforms covered include Facebook, Instagram, YouTube and Inshot.
58 minutes of Content
· Understand the role of videos on social media
· Explore the best app to help create videos
· Understand why videos help gain followers
· Look at how to edit videos with ease
· Get homework to keep you on track
"This workshop has inspired me to create videos."
Susan Crane, Course participant
"I feel empowered to make great videos."
L.L., Course participant
Your Guide: Caron Shahrestani
Before starting her own video company, our founder came from a writing and teaching background. After graduating from the University of Oregon with degrees in both journalism and French, she worked as a newspaper reporter for a number of publications from The Detroit Free Press to the Honolulu Advertiser.
In 2006, she joined the Peace Corps as an English teacher in Francophone West Africa, where she became fluent in French. Born and raised in the Bay Area, Caron moved back to San Francisco in 2008 and pivoted to video production amidst a newspaper industry melt down. Caron apprenticed for local video production companies and studied video marketing at the University California Berkeley Graduate School of Journalism before deciding to strike out on her own. With the support of her Bay Area based family and an angel investor, she opened Caron Modern Media in 2013.
Your Guide: Kathy Beekman
Kathy Beekman, co-founder of Thrive is a professional artist, art career coach, author, and community builder. She has presented art related workshops and retreats for over two decades and has a great passion for positively impacting others’ lives in creative ways. She loves living in Bailey, Colorado perched on a mountain top at 8600 feet with her husband and two cats.